Equifax Canada Unveils New Business Credit Report

Latest Equifax Solution Leverages Data from Canada's Largest Commercial Risk Database

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TORONTO, ONTARIO--(Marketwire - June 17, 2011) - As the owner of Canada's largest commercial risk database, Equifax (NYSE:EFX) has raised the industry standard for innovation by launching a powerful information solution. The new Equifax Business Credit Report(TM) provides a comprehensive view of the credit history and payment performance of small firms and large businesses – a valuable tool for managing risk and acquiring profitable customers. With its user-friendly format, Canadian lenders and providers of commercial credit can quickly identify potential risky accounts, better assess the financial profile of applicants and make more informed credit decisions.

This latest report offers greater transparency into the financial health of business applicants by leveraging extensive information assets from trusted data suppliers, industry credit groups, collection agencies, courts and the Superintendent Office of Bankruptcy. The report draws upon data from Equifax's commercial credit database, which includes information on more than two million businesses. Drawing upon this industry-leading data, lenders and other creditors gain the insight they need to evaluate a business's financial competence and easily identify conflicting application data that could signal a red flag.

In addition to its unique data assets, the new Equifax Business Credit Report is designed with graphics and highlight sections, making it easy to read and navigate. Unlike other industry reports that bury important details in pages of plain text, this Equifax tool spotlights critical information such as bankruptcy alerts, inquiry totals, and bank report details at the beginning of every report. Smart and convenient summary sections as well as navigation tools and hyperlinks enable business creditors to focus on potential concerns and information displayed in the form of graphs, and tables provide a deeper view of a business's payment habits and financial obligations.

Complementing its user-friendly format are a number of valuable features and tools to help lenders and trade creditors predict an applicant's propensity for delinquency or business failure. Available now are the Commercial Delinquency Score (CDS) and Business Failure Risk Score (BFRS), with the option to add one or both scores based on individual needs. The report also provides up to six SIC and NAICS codes – enabling customers to better understand an applicant's business when making credit and financial decisions.

"The voice of our customers inspired the development of this latest offering – a powerful tool specially designed to address the needs of today's lenders and trade creditors navigating constant economic change," said Dan Csont, chief marketing officer, Equifax Commercial Information Solutions. "With its streamlined and interactive format, the Equifax Business Credit Report instantly connects businesses with the insight they need to better evaluate risk, manage credit exposure and drive greater ROI from new and existing relationships."

To learn more about the Equifax Business Credit Report and other business information solutions, visit http://www.consumer.equifax.ca/business/en_ca.

About Equifax (www.equifax.com)

Equifax empowers businesses and consumers with information they can trust. A global leader in information solutions, we leverage one of the largest sources of consumer and commercial data, along with advanced analytics and proprietary technology, to create customized insights that enrich both the performance of businesses and the lives of consumers.

Equifax Commercial Information Solutions is the leading provider of small business intelligence. We provide the information and expertise necessary for companies to best understand and manage their dealings with small business customers, prospects and suppliers. Our best-in-class commercial credit risk data, combined with highly predictive scoring, corporate linkage, and innovative technology, enables companies to make quick, confident credit decisions and minimize potential losses. Leveraging our EFX ID(R) keying and linkage technology, companies can also gain greater visibility into their supply chain as well as improve the precision of their sales and marketing efforts – from customer acquisition to retention and expansion.

Headquartered in Atlanta, Georgia, Equifax Inc. operates in the U.S. and 15 other countries throughout North America, Latin America and Europe. Equifax is a member of Standard & Poor's (S&P) 500(R) Index. Our common stock is traded on the New York Stock Exchange under the symbol EFX.



Equifax Inc.
Jennifer Costello
(404) 885-8907
Jennifer.costello@equifax.com

Hunter LaVigne Communications Inc.
Mark LaVigne, APR, FCPRS
905-841-2017 (office) or 416-884-2018 (cell)
mark.lavigne@hunterlavigne.com